Print Ads for
Palfinger

Palfinger is a global leader in hydraulic lifting and handling solutions based in Austria. Creative magazine Ads highlight their versatile product range and their growth in the Chinese market. Both emphasize Palfinger's innovation and global reach.

Agency: RAHOFER

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Art Direction

Art direction involves overseeing the visual elements of a project, ensuring consistency and creativity in design across various mediums. It guides the aesthetic choices, from color schemes to layouts, to effectively communicate a brand’s message and vision.


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Art Direction, Advertising, Print, Magazines